About
Built by someone who had to figure this out for a real job first.
DeGonda Automates is run by Will DeGonda out of Minneapolis. Every service on this site started as something built to solve an actual problem at an actual company, not as a product idea looking for a customer.
The short version
It started with one lease abstract.
I am Will DeGonda, and I am not a software developer. I study finance at the University of St. Thomas, graduating in January 2027. I have worked in both residential and commercial real estate, and I am currently at a commercial real estate and project management firm in Minneapolis. Everything on this site was built by someone with no engineering background, which is exactly why I think it can be taught rather than only sold.
The first thing I automated was a lease abstract. One document, one afternoon spent working out whether AI could pull the terms and the critical dates the way I would have done it myself. It could. Work that used to take an afternoon came back in minutes, and it was right.
So I did the next one. A side-by-side comparison model for competing proposals. Then market and comp research. Then meeting follow-ups, then client status updates, then a scheduled watch over every critical date so nothing quietly lapsed. Each one took an afternoon to build and paid that afternoon back within a couple of weeks.
Somewhere in there it stopped being a set of tricks. The pieces covered most of a deal cycle, and what I had was closer to an operating system for a brokerage desk than a folder of shortcuts. I did not plan it that way. It compounded, the way these things do when each thing you finish shows you the next one.
What struck me was not that the technology was impressive. It was that almost nobody around me was working this way. Plenty of people were asking a chatbot to write an email. Almost nobody was handing over an entire process. That gap is the whole business.
Why this is a company and not just something I do at work
The first reason is that the time is the point, not the software. An abstract that takes minutes instead of an afternoon is not a technical achievement. It is an afternoon somebody gets back, every time that document crosses their desk, for as long as they do the job.
The second is that this field is full of people selling results they have never produced themselves. I have done the work I am automating, which means I can also tell you when a process is not worth touching. You will hear that on the first call, before anyone has paid for anything.
It is also why I teach it rather than only building it. A broker who can build their own version of these does not need me for the next one, and they will be better at their job than the person still doing it by hand at nine at night. That is a better outcome for you than a retainer, and it is the one I am actually selling.
A client on the teaching
“Will broke things into logical sections and encouraged conversation and questions. He tailored the pace to meet us where we are and worked with each person on an individual level as needed.”
How we work
Four rules, and we would rather lose a project than break one.
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A human approves anything that leaves your business
Automations draft the email, the proposal, the message. A person sends it. We do not build systems that speak to your customers without someone seeing it first, and voice agents always identify themselves as assistants.
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It runs in your accounts
Automations are built inside the tools your team already uses, so the work stays where the work happens. Your data stays in your systems and we do not hold copies of it.
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We tell you when the answer is no
Some processes have too much genuine judgment in them to hand over. Some should be deleted rather than automated. Some are not frequent enough to earn back the build cost. You will hear all three, on the free call, before you have paid anything.
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No invented numbers
If a result was not measured, we say it was not measured. You will not find a fabricated percentage anywhere on this site, and you will not get one in a proposal either.
Tell me what is eating your week.
Thirty minutes, no cost, no pitch. You leave with a written read on your process whether or not anything comes of it.